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Research on Tea Paper Tube Packaging Design

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Research on Tea Paper Tube Packaging Design

1. Optimize the Choice of Paper:

      Choosing the proper material for tea is a vitally important element. It is necessary to avoid the tea from external influences, to protect the quality of the tea, and to enhance the artistic beauty of the tea packaging design. Here are some examples. Green tea is characterized by bright green colour and light aroma; black tea is characterized by red colour and strong aroma. In addition, Kraft paper has strong abrasion resistance, which can help tea keep out the external odour better; aluminium foil has the characteristic of moisture-proof. Therefore, Kraft paper and aluminium foil are usually used for packaging green tea and black tea, which can fully guarantee the quality and freshness of tea.

2. Selection of Color Elements:

In tea packaging design, the application of colour elements can first capture the attention of consumers. Reasonable use of colour elements collocation, which promote the combination of brand image and tea quality. For example, green, yellow and other colors should be given priority in the packaging design of green tea. This can better convey the freshness of green tea.

Using paper tube packaging is in conformity with green environmental protection packaging. It also creates social value while saving economic costs.

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